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New insights fail to get put into practice because they conflict with deeply held internal images of how the world works ... images that limit us to familiar ways of thinking and acting. That is why the discipline of managing mental models -- surfacing, testing, and improving our internal pictures of how the world works -- promises to be a major breakthrough for learning organizations.

Peter Senge


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to sell is human daniel pink

To Sell is Human
The Surprising Truth About Persuading, Convincing, and Influencing Others
Daniel H. Pink

Bij Bol.com of Managementboek.nl



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