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The product is what the product does; it is the total package of benefits the customer receives when he buys. 

E. Raymond Corey

Laatst aangepast op woensdag, 25 mei 2011 18:13  

Time is free, but it's priceless. You can't
own it, but you can use it. You can't keep
it, but you can spend it. Once you've lost it
you can never get it back.

Harvey MacKay

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