Elliot Masie geeft in zijn podcast Learning Nudges een mooie beschrijving van een zgn. 'learning nudge':
A nudge ... is just a gentle push for changed behaviour (to succeed or avoid failure)
(...)
A nudge is ... something that wil grow as some phenomena will take place in the world of work:
(i) we are more digitally connected
(ii) triggered by observation
(iii) big data world (incl. AI, machine learning) drive ability to be nudged
(...)
For the nudge to be effective, it has to be:
- Trusted
- On target
- On time
- In the format that you want